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Behind the Story: Silicon Valley’s Furniture Hustlers

by New Edge Times Report
March 14, 2023
in U.S.
Behind the Story: Silicon Valley’s Furniture Hustlers
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Driven by tech company slowdowns and the shift to remote work, a booming business has emerged in Silicon Valley: furniture reselling.

An increasing number of businesses in the Bay Area are scooping up left-behind office furniture as they capitalize on a wave of tech companies that have been drastically shrinking their physical footprints. Among the inventory: $10,000 custom-made emerald velvet armchairs, 90-inch flat screens, never-before-used bar stools, and $1,805 black roller-wheel desk chairs that are technically considered works of art.

“It all goes back to the talent wars,” Erin Griffith, who covers start-ups for The New York Times, told me. “For the last decade or so, tech companies have been in such an intense fight to recruit the best talent, and having the coolest office was one weapon in that battle.”

Erin recently wrote about the furniture hustlers of Silicon Valley, who are making hay out of the tech industry’s recent downturn. Across the Bay Area more than 88,000 tech workers have been laid off over the past year, and highly Instagrammable offices stuffed with sleek height-adjustable desks and plush couches are being abandoned as tech companies try to further cut costs.

In San Francisco in particular, the pandemic rebound has been slow. Commercial vacancy rates in the city jumped to 28 percent last year, up from 4 percent in 2019, according to the real estate firm CBRE. Companies of all sizes, including PayPal, Block and Yelp, are giving up their expensive downtown headquarters or downsizing their office space, Erin reported.

The software company Sitecore wants to downgrade its San Francisco office to 30 desks from 170, Brad Hamilton, the company’s head of real estate and facilities, told Erin, after its office became a “ghost town” once the pandemic hit. “We’re paying an outrageous amount of money for a floor that nobody uses,” he said.

And there’s demand for their used furniture.

People who find themselves working from home more nowadays are looking to spruce up their offices, and there’s growing interest in buying used furniture instead of new to keep things out of landfills.

More on California

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  • Exploring Los Angeles: Walking down Rosecrans Avenue is not necessarily a pleasure. But it does offer a 27-mile canvas of the city’s vastness and its diverse communities coexisting.
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  • California’s Heavy Snows: Back-to-back storms left many people stuck as snow piled high. More is still in the forecast.

Not only that, but the rapid expansion of tech companies up until last year means that many of these office spaces were relatively new, with much of the furniture barely touched, Erin said. “They’re getting pretty high-quality stuff at a pretty steep discount,” she told me.

Brandi Susewitz recently toured Sitecore’s offices and measured and took photos of items she might be able to buy. In addition to rows of standing desks and chairs, she spotted in the office’s empty kitchen a Ping-Pong table, a Ms. Pac-Man machine and two curved, six-foot privacy coves.

Her company, Reseat, would take all of it, she declared. “We can find a home for this,” she said.

For more:


What you get

For $780,000: A two-bedroom cabin in Guerneville, a midcentury-modern retreat in Palm Springs or a Craftsman bungalow in Oakland.


What we’re eating

Fava bean stew.


Where we’re traveling

Today’s tip comes from Angela Baldwin, who grew up in Orange County but now lives in Owings Mills, Md. Angela recommends a hike in Newport Beach:

“On a recent visit to California, my husband and I hiked (for the first time!) the Upper Newport Bay Nature Preserve, which is often just called the Back Bay. It is a beautifully preserved area that is home to endangered species and lots of different varieties of migratory birds. I’ve driven past here hundreds of times — so easy to overlook it! Next time we’re back out west, I’ll think we’ll rent a kayak!”

Tell us about your favorite places to visit in California. Email your suggestions to CAtoday@nytimes.com. We’ll be sharing more in upcoming editions of the newsletter.


And before you go, some good news

The Puente Hills Landfill was once the largest landfill in the United States, covering 602 acres and piled 500 feet high. Located near Whittier, the landfill held a third of Los Angeles County’s trash.

Now it’s set to become the first regional park the county has created in 30 years, The Los Angeles Times reports.

“Our communities have waited far too long for this park,” said Hilda Solis, the Los Angeles County supervisor, who grew up in La Puente.


Thanks for reading. I’ll be back tomorrow. — Soumya

P.S. Here’s today’s Mini Crossword.

Briana Scalia contributed to California Today. You can reach the team at CAtoday@nytimes.com.

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